I launched my @goodeggmarketing Instagram feed a few months ago and…crickets. Okay, not actually so quiet that you can hear crickets chirp, but, as of today, I’ve only got 88 followers. The number of likes per post are scaling up, but it’s still really hard to get a conversation going.
Although Instagram has a few unique quirks and restrictions, it’s really no different from any other marketing platform. Social media may be relatively new, but the basic principles of marketing still apply. Here are some marketing ABCs that I (re)learned from using Instagram. Continue reading 5 Marketing Principles I (re)Learned From Instagram