Here are a few of my favorite tools and resources. Most of them are free, but also come in paid versions. Trust me, this is great stuff that can make your work easier, more productive, and even more enjoyable.
Continue reading Our Favorite Free Tools and Resources
Author: Kelly Golia
Follow Dr. Google’s Orders
Website maintenance helps your site visitors have a good experience AND can help you rank higher in Google search results. Here are some tips to help non-techies follow Dr. Google’s orders. Continue reading Follow Dr. Google’s Orders
How to Incorporate Video Into Your Marketing Strategy
Video is one of the most effective ways to market your small business or nonprofit. Whether you’re trying to explain what you do, change how people see your issue, services or brand, or clinch the sale, there’s no better way to convey your message.
Are you intrigued by using video but daunted by the prospect? Here are some ideas for creating promotional videos.
Continue reading How to Incorporate Video Into Your Marketing Strategy
How to Create a Privacy Policy…and Why You Need To
Think you’re too small to need a privacy policy for your business or nonprofit? Think again!
Facebook’s in hot water because they violated their own privacy policy. Don’t assume that just because you’re small–and you’re not doing anything “wrong”—that you don’t have to pay attention to privacy issues.
If you have a website, a POS system, an email list, or process customer data in any way, you should have privacy protocols in place and post a privacy policy on your website. While Facebook is probably too big to fail, chances are, you’re not.
Continue reading How to Create a Privacy Policy…and Why You Need To
Organizing Your Digital Photo Collection
Pictures aren’t just worth a thousand words, they’re beginning to replace them. Thanks to the ubiquity of the cell phone camera, the rise of the Internet and social media, our fascination with emojis, and our shortened attention spans, more and more communications are exchanged through visual images.
You’ve probably taken thousands of photos that you could be using on websites, Instagram, emails, texts, signage, etc. to communicate with your customers. If you’re like most people, however, your photos are on your phone, laptop, social media sites, old hard drives, and who knows where.
Wouldn’t it be great to have them all stored in once place and organized by topic, so you can find what you want instantly? Well, you can!
